AI Pledge

Simpro Group’s Commitment to Ethical AI Practices

At Simpro Group, encompassing Simpro Software, ClockShark, AroFlo, and BigChange, we are dedicated to harnessing the power of Artificial Intelligence (AI) to innovate and augment our services while upholding the highest ethical standards. Our global guiding principles include the following:​

User Privacy and Data Protection

We prioritize the security and confidentiality of user data, ensuring it is used solely for its intended purpose and protected against unauthorized access.

Transparency and Explainability

We strive to make our AI systems understandable, providing users with clear explanations for AI-driven decisions to foster trust and enable informed choices by businesses that use our software.​ We will not share customer data with third parties to train AI models without express permission.

Fairness and Non-Discrimination

We are committed to developing AI systems that are free from biases and ensure equitable treatment for all users regardless of background or characteristics.​

Accountability and Continuous Improvement

We hold ourselves accountable for our AI systems' outcomes, regularly monitoring and refining them to align with ethical standards and societal values.​

Collaboration and Inclusivity

We engage with diverse stakeholders, including users, experts, and communities, to ensure our AI technologies serve the greater good and respect cultural and individual differences.

Adhering to these principles ensures AI remains a trusted and valuable component of our software solutions.